OUR WORK
fOR INTERNATIONAL AND GERMAN COMPANIES
Whether digital products for the modern working world, innovations for industrial automation, solutions for a mobile life or experiences and fun with gaming and consumer electronics – we develop customised communication concepts for customers who are helping to shape the future.
We work together with companies from numerous sectors in the tech and entertainment world, mostly continuously and strategically, but also on a project-by-project basis.
Selected reference examples of global players, love brands, hidden champions of medium-sized businesses, tech pioneers and ambitious start-ups provide an overview.
CREATING WORLDS FOR EVERYONE
Ubisoft - A global gaming pioneer
WHO
Ubisoft Entertainment is the largest video game company in Europe and is known worldwide for game brands such as Assassin's Creed, Far Cry, Just Dance, Tom Clancy and Watch Dogs, as well as in Germany for the game series The Settlers and Anno, among others..
WHAT
Initiation and coordination of content creator partnerships and PR support for selected game releases
PR support with a focus on Austria and Switzerland
News alerts and press releases
Content creation for individual game titles
Press appointments at international events and trade fairs such as gamescom
DIGITisation TURBO LOW-CODE
Democratising software development
WHO
Mendix, a Siemens business, is a pioneer in the development of modern enterprise applications. With its industry-leading low-code platform, Mendix offers a technology that is finding its way into industrial manufacturing, logistics, the public sector and various other industries, accelerating digitalisation processes. Low-code enables business and IT departments to work together to design and deliver sophisticated applications faster and more efficiently than ever before.
WAS
Strategic PR in the DACH region, implementation of global and local PR plans
Brand building and establishing topics in an extended media spectrum (low-code trend technology)
C-level and expert positioning (interviews, thought leadership articles)
Media relations with leading technology, IT and manufacturing media
Content creation: trade articles, press releases, listicles, PR studies, marketing texts
The magic of 3D printing
From Ideas to Production
WHO
Today more than ever, additive manufacturing offers almost unlimited possibilities for design, construction and production – 100 per cent digitally and thus independent of locations, supply chain problems and lengthy processes. Carbon is a leading provider of hardware, software and materials, with offices in Silicon Valley and Frankfurt. With its patented DLS™ process, Carbon is one of the 3D printing pioneers. Customers such as Adidas, Jack Wolfskin, SelleRoyal, Ford, Lamborghini and leading companies in the field of digital dental technology use not only prototyping, but also customised manufacturing and series production.
WAS
Strategic PR for the DACH region (focus: industry, consumer, dental technology)
Media relations with business, technology and vertical trade media
PR support for trade fairs (formnext, IDS)
Placement of expert articles, interviews and customer success stories
Content creation: trade articles, press releases, advertorials, customer interviews
Close collaboration with global marketing and EMEA sales team
BREACHES STOP HERE
Cyber Security in the Cloud era
WHO
CrowdStrike is a global cybersecurity leader with one of the world's most advanced cloud-native platforms for protecting critical areas of risk in organisations, such as endpoints and cloud workloads, identities and data.
WHAT
Media relations in the DACH region
Use of threat intelligence data and regularly published studies such as the Global Threat Report or Threat Hunting Report
Placement of expert statements, case studies and interviews on global cyber security topics as well as partner news in DACH
Coordination of podcast interviews, trade fair PR it-sa
THE NEW WORK MINDSET
How we work today and in the future
WHO
From printing specialist to digital workspace integrator: Ricoh , a long-established, global technology company, is now helping businesses and organisations on their way to a digitalised working environment. Hybrid working is the new normal – in modern offices, on the road or from home. Ricoh offers innovative technologies, state-of-the-art equipment and secure software solutions for the digital working environment, for digital document management or for the new obligations for implementing E-Invoicing.
WHAT
Strategic corporate and product communication
Thought leadership campaigns and expert interviews
Content creation from press releases to case studies and advertorials
Initiation of media partnerships and comprehensive media planning.
PR support for events and trade fairs
POWER-SKILLS for the digital change
Transformative learning in the company
WHO
Skillsoft is a leading global platform for transformative learning for employees. More than 12,000 companies in 160 countries use its multimodal, personalised learning programmes. In the rapidly changing digitalised world of work, with increasing complexity, automated processes and numerous AI tools, Skillsoft helps to develop employees and achieve success as a company. The focus is on topics such as AI skills, upskilling and reskilling, and leadership coaching.
WHAT
Communication work in the DACH region. Raise awareness of the relevance of lifelong learning and further training in the company
Press releases and individual media pitches on Skillsoft trend studies, product news and thought leadership positions
Content creation for specialist articles, listicles and case studies
BLACK MAGIC WITH GRAPHENE
Ultracaps, the energy storage systems of tomorrow
WHO
Skeleton Technologies is a leading manufacturer of graphene-based ultracapacitors, a particularly efficient and environmentally friendly energy storage alternative for electric mobility, power grids or industrial applications. The Estonian company is positioning itself as a European innovation driver and game changer in alternative energy storage solutions, and with its own factory near Dresden, it is transforming itself into a model company for Germany and Saxony as innovative business locations.
WHAT
Thought leadership, CEO positioning and start-up communication for technology and business media
Product PR for trade press and use cases for vertical media
Corporate and location PR for the opening of the production facility in Dresden and for scientific cooperation with universities in Saxony
HYPER-CONNECTIVITY
The globally connected business and entertainment world
WHO
As part of the Tata Group, Tata Communications is a global specialist in collaboration, connectivity and Cloud hosting services. The company is responsible for around 30 percent of the world's internet connections, networks industrial production and connects companies in Germany and worldwide. One focus is on global streaming solutions for media and entertainment, for example as the official broadcast connectivity provider for Formula 1 or the use of the virtual referee assistant in sailing or football.
WHAT
Strategic PR for the DACH region in coordination with the global communications team, positioning as a global and local player
Tech and corporate PR for new services, partnerships, financial and personnel announcements
Thought leadership articles and expert interviews
UAV for pros, industry and fans
Commercial high-tech drones in use
WHO
Yuneec is one of the world's leading companies in the development and manufacture of civilian drones and is one of the drivers of innovation in the future market of unmanned aerial vehicles (UAV). The portfolio ranges from high-quality, camera-carrying consumer drones to professional copters for commercial and industrial use.
WHAT
Product and corporate communications in the core market of Germany and coordination as European lead
Consumer PR, influencer programme, trade media PR and press support at trade fairs (IFA) and events (Leica, Wetzlar)
Presentation of drone application scenarios (including agriculture/fawn rescue, search and rescue services, fire brigade, police, renewable energies, industry)
DIGITAL HEALTH & SMART FITNESS
Das vollvernetzte Studio der Zukunft
WHO
milon, a pioneer in computer-based health training, offers digital fitness systems and solutions for studios and physiotherapy facilities in 26 countries. Lead weights and bodybuilding are a thing of the past – the analogue gym of yesterday has become a connected training system. Fitness and health centres are embracing digitalisation and data, from which members, trainers and operators benefit.
WHAT
PR support with specialist articles, interview placements in industry and general interest media
Content marketing and creation of advertorials
Communications work for the leading trade fair FIBO and other events
THE TOUCH EXPERTS
Displays in a wide range of use
WHO
Data Modul is a leading specialist provider of display, touch, embedded and monitor solutions. The company, headquartered in Munich and Weikersheim in Baden-Württemberg, has various locations worldwide and over 50 years of experience in the electronics sector with solutions for all industries in which displays are used: from digital signage to ATMs, from price or information boards to large display devices in industry or medical technology.
WHAT
Communications consultancy (PR, social and paid media) for Germany and the USA
Media planning and booking for all core markets in Europe and the USA
Content creation: trade articles, press releases, advertorials, social posts
PR support for trade fairs and events
SMARTER REISEN
Flight Search für den digitalen Nomaden
WHO
Skyscanner is a global travel search engine that offers price comparisons for hotels and car hire in addition to the best flight prices. Communication focuses on data-based travel and service topics (travel trends, best time to book), technological aspects (mobile, chatbot, company) and the company's positioning as a trusted brand.
WHAT
Newsroom and press releases
Specialist articles and expert interviews
Campaigns including design and programming of a globally used, interactive flight price holiday calendar tool for Skyscanner users